Joyelle Derma Cream A great way to switch up your beauty routine and add a little spark to your makeup is to use shimmer eye shadow. Because the shimmery particles in the makeup reflect light, these shadows can create the illusion of bigger, brighter eyes. When you are choosing the shade of shimmer eye shadow, it's best to choose a shade that is within a shade of two of your own skin. Do not fear using different application techniques and colors in your routine.