Categories

Oldsmobile

Oldsmobile

From Wikipedia, the free encyclopedia
Jump to: navigation, search
Oldsmobile
Industry Automotive
Fate Dissolved
Founded August 21, 1897
Defunct April 29, 2004
Headquarters Lansing, Michigan,
United States
Key people Ransom E. Olds, founder
Products Luxury vehicles
Mainstream vehicles
Parent General Motors
Website Oldsmobile.com

Oldsmobile was a brand of American automobile produced for most of its existence by General Motors. It was founded by Ransom E. Olds in 1897. In its 107-year history, it produced 35.2 million cars, including at least 14 million built at its Lansing, Michigan factory. When it was phased out in 2004, Oldsmobile was the oldest surviving American automobile marque, and one of the oldest in the world, after Daimler , Peugeot and Tatra (company). The closing of the Oldsmobile division presaged a larger consolidation of GM brands and discontinuation of models during the company's 2009 bankruptcy reorganization.

Contents

History

Early history

Ransom Eli Olds

Oldsmobiles were first manufactured by the Olds Motor Works in Lansing, Michigan, a company founded by Ransom E. Olds in 1897. In 1901, the company produced 425 cars, making it the first high-volume gasoline-powered automobile manufacturer. Oldsmobile became the top selling car company in the United States for a few years. Ransom Olds left the company in financial difficulties and formed the REO Motor Car Company. The last Curved Dash Oldsmobile was made in 1907. General Motors purchased the company in 1908.

The 1901 to 1904 Oldsmobile Curved Dash was the first mass-produced car[citation needed], made from the first automotive assembly line, an invention that is often miscredited to Henry Ford and the Ford Motor Company. (Ford was the first to manufacture cars on a moving assembly line.) After Olds sold the company in 1899, it was renamed Olds Motor Works and moved to a new plant in Detroit. By March 1901, the company had a whole line of models ready for mass production. Unfortunately, a mistake by a worker caused the factory to catch fire, and it burned to the ground, with all of the prototypes destroyed. The only car that survived the fire was a Curved Dash prototype, which was wheeled out of the factory by two workers while escaping the fire. A new factory was built, and production of the Curved Dash commenced.

Setting the Pace painted in 1909 by William Hardner Foster depicts the race between an Oldsmobile Limited and the 20th Century Limited train
1904 Olds Model 6C Curved-Dash-Olds
1934 Oldsmobile 8 Convertible Coupe
1957 Oldsmobile Super 88

Officially, the cars were called "Oldsmobile automobiles," colloquially referred to as "Oldsmobiles." It was this moniker, as applied especially to the Oldsmobile Curved Dash, that was popularized in the lyrics and title of the 1905 hit song "In My Merry Oldsmobile."

The 1910 Limited Touring was a high point for the company. Riding atop 42-inch wheels, and equipped with factory "white" tires, the Limited was the prestige model in Oldsmobile's two model lineup. The Limited retailed for US$4,600, an amount greater than the purchase of a new, no-frills three bedroom house. Buyers received goatskin upholstery, a 60 hp (45 kW) 707 CID (11.6 L) straight-6 engine, Bosch Magneto starter, running boards and room for five. Options included a speedometer, clock, and a full glass windshield. A limousine version was priced at $5,800. While Oldsmobile only sold 725 Limiteds in its three years of production, the car is best remembered for winning a race against the famed 20th Century Limited train, an event immortalized in the painting "Setting the Pace" by William Hardner Foster. In 1926, the Oldsmobile Six came in 5 body styles.[1]

In 1929, as part of General Motors' companion make program, Oldsmobile introduced the higher standard Viking brand, marketed through the Oldsmobile dealers network. Viking was discontinued already at the end of the 1930 model year although an additional 353 cars were marketed as 1931 models.

1930s

In 1937, Oldsmobile was a pioneer in introducing a four-speed semi-automatic transmission called the "Automatic Safety Transmission", although this accessory was actually built by Buick, which would offer it in its own cars in 1938. This transmission featured a conventional clutch pedal, which the driver pressed before selecting either "low" or "high" range. In "low," the car shifted between first and second gears. In "high," the car shifted between first, third and fourth gears.[2]

1940s

For the 1940 model, Oldsmobile was the first auto manufacturer to offer a fully automatic transmission, called the Hydramatic, which featured four forward speeds. It had an gas pedal and a brake—no clutch pedal. The gear selector was on the steering column.

Starting in 1941 and continuing through 1996, Oldsmobile used a two digit model designation. As originally implemented, the first digit signified the body size while the second represents the number of cylinders. Body sizes were 6, 7, 8, and 9, and 6- and 8-cylinder engines were offered. Thus, Oldsmobiles were named 66 through 98.

The last pre-war Oldsmobile rolled off the assembly line on February 5, 1942. During World War II, Oldsmobile produced numerous kinds of material for the war effort, including large-caliber guns and shells.

Production resumed on October 15, 1945 with a warmed-over 1942 model serving as the offering for 1946.

Oldsmobile once again was a pioneer when, for the 1949 model, they introduced their Rocket engine, which used an overhead valve V8 design rather than the flathead "straight-8" design which prevailed at the time. This engine produced far more power than the engines that were popular during that era, and found favor with hot-rodders and stock car racers. The basic design, with few minor changes, endured until Oldsmobile redesigned their V8 engines in the mid-1960s.

1950s

1953 Oldsmobile Advertisement

Oldsmobile entered the 1950s following a divisional image campaign centered on its 'Rocket' engines and its cars' appearance followed suit. Oldsmobile's Rocket V8 engine was the leader in performance, generally considered the fastest cars on the market and by the mid 1950s their styling was among the first to offer a wide, "open maw" grille, suggestive of jet propulsion. Oldsmobile adopted a ringed-globe emblem to stress what marketers felt was its universal appeal. Throughout the 1950s, the make used twin jet pod-styled taillights as a nod to its "Rocket" theme. Oldsmobile was among the first of General Motors' divisions to receive a true hardtop in 1949, and it was also among the first divisions (along with Buick and Cadillac) to receive a wraparound windshield, a trend that eventually all American makes would share at sometime between 1953 and 1964.

In the 1950s the nomenclature changed again, and trim levels also received names that were then mated with the model numbers. This resulted in the Oldsmobile 88 emerging as base Dynamic 88 and the highline Super 88. Other full-size model names included the "Holiday" used on hardtops, and "Fiesta" used on its station wagons. When the 88 was retired in 1999 (with a Fiftieth Anniversary Edition), its length of service was the longest model name used on American cars after the Chrysler New Yorker.

GM styling as a whole lost its frontrunner status in 1957 when Chrysler introduced Virgil Exner's "Forward Look" designs. When compared side to side, Oldsmobile looked dated next to its price-point competitor DeSoto. Compounding the problem for Oldsmobile and Buick was a styling mistake which GM called the "Strato Roof." Both makes had models which contained the heavily framed rear window, but Detroit had been working with large curved backlights for almost a decade. Consumers disliked the roof and its blind spots, forcing GM to rush a redesign into production on some of its models.

Oldsmobile's only off year in the 1950s was 1958. The nation was beginning to feel the results of its first significant post war recession, and US automobile sales were down for the model year. Oldsmobile, Buick and Cadillac received a heavy handed makeover of the 1957 GM designs. The Oldsmobile that emerged in 1958 bore little resemblance to the design of its forerunners; instead the car emerged as a large, over-decorated "chromemobile."

Up front, all 1958 Oldsmobiles received one of General Motors' heavily styled front fascias and quad-headlights. Streaking back from the edge of the headlights was a broad belt consisting of two strips of chrome on regular 88s, three strips on Super 88s, and three strips (top and bottom thin, inside thick) on 98s that ended in a point at mid-body. The bottom of the rear fender featured a thick stamping of a half tube that pointed forward, atop which was a chrome assembly of four horizontal chrome speed-lines that terminated into a vertical bar. The tail of the car featured massive vertical chrome taillight housings. Two chrome stars were fitted to the trunklid.

1958 Oldsmobile Super 88

Ford styling consultant Alex Tremulis (designer of the 1948 Tucker Sedan) mocked the 1958 Oldsmobile by drawing cartoons of the car, and placing musical notes in the rear trim assembly. Another Detroit stylist employed by Ford bought a used 1958 Oldsmobile in the early 1960s, driving it daily to work. He detached and rearranged the OLDSMOBILE lettering above the grille to spell out SLOBMODEL as a reminder to himself and co-workers of what "bad" auto design meant to their business.

In 1959, Oldsmobile models were completely redesigned with a rocket motif from front to rear, as the top of the front fenders had a chrome rocket, while the body-length fins were shaped as rocket exhausts which culminated in a fin-top taillight (concave on the 98 models while convex on the 88 models). The 1959 models also offered several roof treatments, such as the pillared sedan with a fastback rear window and the Holiday SportSedan, which was a flat-roofed pillarless hardtop with wraparound front and rear glass. The 1959 models were marketed as "the Linear Look", and also featured a bar-graph speedometer which showed a green indicator through 35 miles per hour (56 km/h), then changed to orange until 65 miles per hour (105 km/h), then was red above that until the highest speed read by the speedometer, 120 miles per hour (190 km/h). Power windows were available on the 98 models, as was two-speed electric windshield wipers with electrically powered windshield washers. The 88 still relied on vacuum-operated windshield wipers without a washer feature. 1959 Oldsmobiles were offered with "Autronic Eye" (a dashboard-mounted automatic headlight dimmer) as well as factory-installed air conditioning and power-operated front bench seat as available options.

The 1959 body style was continued through the 1960 model year, but the fins were toned down for 1960 and the taillights were moved to the bottom of the fenders.

1960s

Oldsmobile Headquarters (1966) - Building 70

In the 1960s Oldsmobile's position between Pontiac and Buick in GM's hierarchy began to dissolve. Notable achievements included the introduction of the first turbocharged engine in 1962 (the Turbo Jetfire), the first modern front-wheel drive car produced in the United States (the 1966 Toronado), the Vista Cruiser station wagon (noted for its roof glass), and the upscale 442 muscle car. Olds briefly used the names Jetstar 88 (1964–1966) and Delmont 88 (1967–1968) on its least expensive full size models in the 1960s.

From 1948 until 2004, Oldsmobile used a variety of logos employing a rocket theme that played off its Rocket line of V-8 engines. This variation, a stylistic representation of a rocket taking off was used only for the 1962, 1963 and 1964 model years, and only then on full size vehicles.

Notable models for the 1960s:

  • Oldsmobile 442 - began as a 1964 muscle car option package (4-barrel carburetor, 4-speed manual transmission, 2 exhausts) on the F-85/Cutlass. In 1965, to better compete with the Pontiac GTO, the original 330 CID V8 rated at 310 hp (231 kW) was replaced by a new 400 CID V8 rated at 345 hp (257 kW). The 442 definition was changed to "4" hundred CID V8 engine, "4"-barrel carburetor, and "2" exhaust pipes, and was named by "Car Craft Nationals" as the "Top Car of 1965." In 1968 the 442 became its own model and got a larger 455 CID (7.5 L) V8 engine in 1970.
  • Oldsmobile Cutlass (1961–1999) - mid-size car. Oldsmobile's best seller in the 1970s and 1980s, and in some of those years America's best-selling car. In 1966 a top-line Cutlass Supreme was introduced as a four-door hardtop sedan with a more powerful 320 hp (239 kW) 330 CID Jetfire Rocket V8 than the regular F-85/Cutlass models, a more luxurious interior and other trimmings. In 1967 the Cutlass Supreme was expanded to a full series also including two-door hardtop and pillared coupes, a convertible and a four-door pillared sedan. Also came with a 7.0L 425 CID engine as an option in 1966–1967
  • Oldsmobile F-85 (1961–1972) - compact sedan, coupe and station wagon powered by a 215 CID aluminum block V8 engine from 1961 to 1963. In 1964 the F-85 was upgraded to an intermediate sized car and the aluminum V8 was replaced by conventional cast-iron six-cylinder and V8 engines. The Cutlass was initially the top model of the F-85 line but became a separate model by 1964 with the F-85 nameplate continued only on the lowest priced models through the 1972 model year, after which all Oldsmobile intermediates were Cutlasses.
  • Oldsmobile Vista Cruiser (1964–1977) - a stretched wheelbase Cutlass station wagon, which was stretched to 120" from 115" in the 1964-67 models and to 121" from 116" in the 1968-72 models, the stretched area being in the second-row seating area. This car featured an elevated roof over the rear seat and cargo area and glass skylights over the rear seating area, which consisted of a transverse skylight over the second seat (two-piece from 1964 to 1967, one-piece from 1968 to 1972) and small longitudinal skylights directly over the rear cargo-area windows, and also featured standard second-row sunvisors. The three-seat models featured forward-facing seating, at a time when most three-seat station wagons had the third row of seats facing the rear. From 1965 to 1970, it would be Oldsmobile's flagship station wagon, as no full-sized wagons were produced. The third-generation 1973-77 models no longer had skylights other than an optional front-row pop-up sunroof. This car was merely an up-line trim package on the Cutlass Supreme wagon and carried the Vista Cruiser nameplate rather than the Cutlass nameplate. The optional third seat was rear-facing in the third-generation Vista Cruiser.
  • Oldsmobile Starfire (1961–1966) - a sporty and luxurious hardtop coupe and convertible based on the 88. The Starfire featured interiors with leather bucket seats and a center console with floor shifter, along with a standard Hydra-Matic transmission, power steering and brakes (and power windows and seats on convertibles). It was powered by Oldsmobile's most powerful Rocket V8 engine, a 394 CID engine from 1961 to 1964 rated from 330 to 345 hp (257 kW), and a larger 425 CID Super Rocket V8 from 1965 to 1966, rated at 375 hp (280 kW).
  • Oldsmobile Jetstar I (1964–1966) - Life for the somewhat obscure Jetstar I started in 1964. It was designed to be a low cost option to the successful full size Starfire series - more of a direct competitor to the Pontiac Grand Prix. Standard equipment included the 345 hp (257 kW) 394ci Starfire engine, vinyl bucket seats and console. Keeping the “sport” part of the Starfire, it possessed less of the luxury and glitz. It weighed in at 4028 pounds, and 16,084 were produced for 1964. It was a Starfire without the frills and was informally dubbed “the poor man’s Starfire”. Proving to be an ill-fated model, 1965 concluded the 2 year run for the Jetstar I. Only 6,552 were sold. The introduction of the Pontiac GTO and Oldsmobile 4-4-2 in 1964 insured the future of the musclecars were the intermediates, and the front-drive Toronado loomed big in Oldsmobile's future taking over the flagship status from the Starfire. Further confused with its lesser brethren with the Jetstar 88 nameplate, there was no way but out for the Jetstar I. And close examination of prices revealed that unless one bought a sparsely optioned JS1, there was little financial incentive to buy a JS1 over the Starfire. Take the $3602 base price and add the $107.50 power steering, the $43.00 power brakes, and the $242.10 automatic transmission (all standard on the Starfire), and you had a $4,000 Jetstar I. And less than $150 more would buy you the $4148 based priced Starfire, which not only included those standard features but a more luxurious leather interior. But lost in the mix was a jewel of a high-performance car in the ’65 Jetstar I. Trimmed down to 3963#, the ’65 model was an overlooked performance car. The new 370 hp (276 kW) 425ci Starfire engine delivered 470 lb·ft (637 N·m) of torque, was durable, and was quite an improvement over the ’64 394. How serious was that horsepower and torque in ’65? If you wanted this much power in a Pontiac, it was only available in the top-of-the-line 421 HO Tri-Power engine that was not standard in any Pontiac model, but an extra-cost option. The new Oldsmobile Turbo Hydra-Matic transmission was a vast performance improvement over the previous “slim-jim” Hydra-Matic transmission. But best of all, Oldsmobile offered the Muncie 4-speed with Hurst shifter in ’65. Oldsmobile boasted in a 1965 press release that “a Jetstar I proved to be the top accelerator of the entire event” at the 1965 Pure Oil Performance Trials in Daytona beach. Those trials were sanctioned and supervised by NASCAR.Note: between 1964 and 1966, Oldsmobile named its least expensive full size model the Oldsmobile Jetstar 88 which the Jetstar I was not related to, and priced $500–$600 below the Jetstar I.
  • Oldsmobile Delta 88 (1965–1989) While the "88" series of Oldsmobile's date back to the 1940s, and were offered in a variety of trim levels, the introduction of the Delta 88, which superseded the Super 88 line as Olds mid-level full-sized vehicles, was a watershed event for the division. Better trimmed than the low price Dynamic 88 range, but available in a wider range of body styles than the Super 88 had been, the Delta range was an immediate hit with car buyers. It quickly over shadowed the Dynamic 88 line. To pump life into the Dynamic 88 range, Oldsmobile renamed it the Delmont 88 for 1967. However the Delta continued to climb in popularity to the point where Oldsmobile dropped the Delmont range at the end of the 1968 model run. Eventually the Delta 88 was joined by the Delta 88 Royale, a premium trimmed Delta. The Delta continued to be Oldsmobile's most popular full size line. In an attempt to modernize marketing efforts as Oldsmobile's fortunes declined, the "Delta" name was dropped in 1989, but the car lived on as the Eighty-Eight until Oldsmobile ended its production in 1999.
  • Oldsmobile Toronado (1966–1992) - a front-wheel drive coupe in the personal luxury car category, introduced in 1966. At the time, the largest and most powerful front-wheel-drive car ever produced, and one of the first modern front-wheel-drive cars equipped with an automatic transmission. The original Toronado was powered by a 425 CID Super Rocket V8 engine rated at 385 hp (287 kW), mated to a three-speed Turbo Hydra-Matic transmission. The Toronado was Motor Trend magazine's 1966 "Car of the Year."

1970s-1980s

1977 Oldsmobile Cutlass Supreme Sedan

Oldsmobile sales soared in the 1970s and 1980s (for an all-time high of 1,066,122 in 1985) based on popular designs, positive reviews from critics and the perceived quality and reliability of the Rocket V8 engine, with the Cutlass series becoming North America's top selling car by 1976. By this time, Olds had displaced Pontiac and Plymouth as the #3 best-selling brand in the U.S. behind Chevrolet and Ford. In the early 1980s, model-year production topped one million units on several occasions, something only Chevrolet and Ford had achieved.

The soaring popularity of Oldsmobile vehicles resulted in a major issue in the late 1970s. At that time, each General Motors division produced its own V8 engines, and in 1977, Oldsmobile, Chevrolet, Pontiac and Buick each produced a unique 350-cubic-inch displacement V8.

It was during the 1977 model year that demand exceeded production capacity for the Oldsmobile V8, and as a result Oldsmobile began equipping most full size Delta 88 models (those with Federal emissions specifications) with the Chevrolet 350 engine instead. Although it was widely debated whether there was a difference in quality or performance between the two engines, there was no question that the engines were different from one another. Many customers were loyal Oldsmobile buyers who specifically wanted the Rocket V8, and did not discover that their vehicle had the Chevrolet engine until they performed maintenance and discovered that purchased parts did not fit. This became a public relations nightmare for GM.[3][4]

Following this debacle, disclaimers stating that "Oldsmobiles are equipped with engines produced by various GM divisions" were tacked on to advertisements and sales literature; all other GM divisions followed suit. In addition, GM quickly stopped associating engines with particular divisions, and to this day all GM engines are produced by "GM Powertrain" (GMPT) and are called GM "Corporate" engines instead of GM "Division" engines. Although it was the popularity of the Oldsmobile division vehicles that prompted this change, declining sales of V8 engines would have made this change inevitable as all but the Chevrolet version of the 350-cubic-inch engine were eventually dropped.

Oldsmobile also introduced a 5.7L (350cu-in, V-8) diesel engine option on its Delta 88 and 98 models in 1978 and a smaller 4.3L (260 cu-in) displacement diesel on the '79 Cutlass Supreme. These were largely based on their gasoline engines but with heavier duty cast blocks, re-designed heads, fast glow plugs, and on the 5.7L, oversized cranks, main bearings, and wrist pins. There were several problems with these engines, including water and corrosion in the injectors (no water separator in the fuel line), paraffin clogging of fuel lines and filters in cold weather, reduced lubrication in the heads due to undersized oil galleys, head bolt failures, and the use of aluminum rockers and stanchions in the 4.3L engines. While the 5.7L was also offered on the 1980 Cadillac, Buick, Pontiac, and Chevy Impala, they were soon discontinued by all divisions by the mid 80s.

1987 Oldsmobile 88

Notable models:

1990s

1994 Oldsmobile Eighty-Eight Royale

After the tremendous success of the early 1980s, things changed quickly for Oldsmobile, and by 1990 the brand had lost its place in the market, squeezed between other GM divisions, and with competition from new upscale import makes such as Acura and Lexus. Oldsmobile's signature cars gave way to rebadged models of other GM cars, and GM shifted the performance mantle to Chevrolet and Pontiac. GM continued to use Oldsmobile sporadically to showcase futuristic designs and as a "guinea pig" for testing new technology, with Oldsmobile offering the Toronado Trofeo, which included a visual instrument system with a calendar, datebook, and climate controls. For 1995, Oldsmobile introduced the Aurora, which would be the inspiration for the design of its cars from the mid-1990s onward. The introduction of the Aurora marked as General Motors' catalyst to reposition Oldsmobile as an upscale import fighter. Accordingly, Oldsmobile received a new logo based on the familiar "rocket" theme. Nearly all the existing model names were gradually phased out: the Cutlass Calais in 1991, the Toronado and Custom Cruiser in 1992, the Ninety-Eight and Ciera (formerly Cutlass Ciera) in 1996, Cutlass Supreme in 1997, and finally the Eighty-Eight and Cutlass (which had only been around since '97) in 1999. They were replaced with newer, more modern models with designs inspired by the Aurora.

First Generation Oldsmobile Aurora

Redesigned & new models introduced from 1990 to 2004:

2000s

2002 Oldsmobile Alero

In spite of Oldsmobile's critical successes since the mid-1990s, a reported shortfall in sales and overall profitability prompted General Motors to announce in December 2000 their plans to phase out the Oldsmobile brand. The announcement took place just two days after Oldsmobile unveiled what would be its last new model ever, the Bravada SUV - which became, somewhat ironically, another critical hit for the division. Simultaneously, a negative customer reception of rude service and poor reliability rose[citation needed], thus further declining the repuatation Oldsmobile once had during its peak in the 1970s and 1980s.

The phaseout was conducted on the following schedule:

The final 500 Aleros, Auroras, Bravadas, Silhouettes and Intrigues produced received special Oldsmobile heritage emblems and markings which signified 'Final 500'. All featured a unique Dark Cherry Metallic paint scheme. Auroras and Intrigues would be accompanied by special Final 500 literature.

The final production day for Oldsmobile was April 29, 2004. The division's last car built was an Alero GLS 4-door sedan, which was signed by all of the Olds assembly line workers. It is on display at the R.E. Olds Transportation Museum located in Lansing, Michigan.

Oldsmobile models

Production

1981 to 1996 logo, used on a few early 1997 models.
Model Year(s) Model H.P. Rating Cyl. Remarks
1901–1903 Curved Dash Model R 5 1  
1902 Pirate 7 1 Racer
1904 Curved Dash Model 6C 7 1  
1904–1905 Model N 10 1 a.k.a. "Touring Runabout"
1905–1906 Curved Dash Model B 7 1  
1905 Side Entrance Tonneau   2 5-passenger
1906 Model L   2, opposed  
1906 Model S   4  
1907 Curved Dash Model F 7 1  
1907 Model H   4  
1907 Model A   4  
1908 Model M / MR   4  
1908–1909 Model X   4  
1908–1909 Model Z 40 6  
1909 20 22 4 Derived from Buick 10
1909 Model D / DR   4  
1910 Special 40 4 Replaces all previous 4-cylinder cars
1910–1912 Limited 60 6 Introduced 1909 as 1910 model
1911 Special 36 4 Compressed-air starter (all)
1911-12 Autocrat 40 4  
1912–1913 Defender 35 4 el. Starter & lighting (all)
1913 53 50 6 Replaces Limited and Autocrat
1914–1915 42 20 4 "Baby-Olds"
1914 54 50 6 "6th Generation Six"
1915-16 43 30 6 "4th Generation Four"
1915 55 50 6 "6th Generation Six"
1916 44 "Light Eight"   V-8  
1917 45 "Light Eight"   V-8  
1918 45A "Light Eight"   V-8  

Concept

Canadian market

In Canada the range was much more limited, with the Oldsmobile Silhouette and Oldsmobile Bravada being unavailable to Canadian consumers until much later in their production life.

In Mexico all Oldsmobile models were sold under the Chevrolet brand.

The Oldsmobile Alero was sold as a Chevrolet in Europe but it retained Oldsmobile's badge / logo on the front, the Chevrolet name was used due to buyers' unfamiliarity with Oldsmobile in Europe.

Marketing themes

Early on in their history, Olds enjoyed a healthy public relations boost from the 1905 hit song "In My Merry Oldsmobile". The well known song was updated in the fifties to sing about "The Rocket 88".

The strong public relations efforts by GM in the 1950s was epitomized in the Motorama, a "one company" auto show extravaganza. Millions of Americans attended, in a spirit not unlike a "mini-World's Fair". Every GM division had a "Dream Car". Oldsmobile's dream/concept car was called "The Golden Rocket".

1970 Oldsmobile 442

The Dr. Oldsmobile theme was one of Oldsmobile's most successful marketing campaigns in the early '70s, it involved fictional characters created to promote the wildly popular 442 muscle car. 'Dr. Oldsmobile' was a tall lean professor type who wore a white lab coat. His assistants included 'Elephant Engine Ernie' who represented the big block 455 Rocket engine. 'Shifty Sidney' was a character who could be seen swiftly shifting his hand using a Hurst shifter. 'Wind Tunnel Waldo' had slicked back hair that appeared to be constantly wind blown. He represented Oldsmobile's wind tunnel testing, that produced some of the sleekest designs of the day. Another character included 'Hy Spy' who had his ear to the ground as he checked out the competition.

In the 1970s, the mid-size Oldsmobile Cutlass public relations campaign in the late 1980s that proclaimed this was "not your father's Oldsmobile." Ironically, many fans of the brand say that the declining sales were in fact caused by the "this is not your father's Oldsmobile" campaign", as the largest market for Oldsmobiles was the population whose parents had, in fact, owned Oldsmobiles and that by going away from the traditional vehicles that Oldsmobile's brand was built upon, lost many loyal buyers and put the brand on a collision course with Pontiac and Buick which led to internal cannibalization and a downfall from which it could never recover.[5]

A 1902 advertisement for Oldsmobile - Galveston Daily News, December 28, 1902
A 1904 advertisement for Oldsmobile - Syracuse Post-Standard, September 30, 1904
A 1905 advertisement for Oldsmobile.
A 1906 Advertisement for Oldsmobile, Amos Pierce Automobile Company - Syracuse Post-Standard, February 10, 1906
Oldsmobile four-cylinder touring car (Model S) - Syracuse Herald, April 7, 1906
A 1908 advertisement for Oldsmobile (Model M) - La Crosse Tribune, May 8, 1908
A 1910 advertisement for Oldsmobile - Mansfield News, April 23, 1910
A 1910 advertisement for Oldsmobile - Syracuse Post-Standard, June 11, 1910

Motorsport

NASCAR

Oldsmobile is especially known for its competition in NASCAR. Beginning with the Rocket 88, Oldsmobile proved heavily competitive in stock car racing. In the sixties, the Rocket 88 was replaced by the 442. Eventually, the Cutlass would lead Oldsmobile into the eighties before GM reduced its entries to Chevrolet and Pontiac in the nineties.

IMSA GT

In the IMSA GT Championship, Oldsmobile would provide power for IMSA GT Prototypes alongside Chevrolet and Buick.

IndyCar

Oldsmobile was almost the only engine supplier in the IndyCar Series in the nineties.[citation needed]

See also

Notes and references

  • Kimes, Beverly R., Editor. Clark, Henry A. (1985). The Standard Catalog of American Cars 1805–1945. Krause Publications. ISBN 0-87341-111-0.
  • Kimes, Beverly R., Editor. Clark, Henry A. (1996). The Standard Catalog of American Cars 1805–1945. Krause Publications. ISBN 0-87341-428-4.
  • Gunnell, John, Editor (1987). The Standard Catalog of American Cars 1946–1975. Kraus Publications. ISBN 0-87341-096-3.
  • 1957-58 Oldsmobile: From Beautiful to Baroque. John Lawler, author. Collectible Automobile Magazine. February, 1994, pp. 22–37.
  • Standard Catalog of Oldsmobile 1897–1997 | John Chevedden, Ron Kowalke | Kraus Publications | 1997

Further reading

External links

 

Author:Bling King
Published:May 26th 2012
Modified:May 26th 2012
Please Sign In to Add a Comment
or

 

 

Add Member

Add video

Add a Chat Room

Add Photos

Add Website Link

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Alcatraz

In Room: 0
The prison
 

 

 

 

California

In Room: 0
Welcome
 

CONCERT

In Room: 0
This is the video room for all online live concerts
 

Darrell on camera

In Room: 1
video messanger with Darrell here.
 

General Chat

In Room: 0
 

Gillian Howards

In Room: 0
A place to chat with me.
 

Grand Canyon

In Room: 0
Thee Grand Canyon
 

Ground Zero, New York City

Harvard University

In Room: 0
 

Jamie Perrins

In Room: 0
This is a place to talk with me.
 

Jessica Mott

In Room: 0
Talk to me here.
 
Categories

:
:
:

Image result for banner ad

Image result for banner ad                                        Image result for banner adImage result for banner ad                                 Image result for banner ad

Voting Poll
:
There is no such thing as time
Posted by Bling King

    

     Upon further ponderance I have come to the conclusion that time does not exist except in the law of physics. I have come to this conclusion through the observation of how things change and why they change at the pace in which they change. To me it seems that every change that takes place  in the universe is not dictated by time but rather physics. It is the law of physics that dictates the rate and speed at which all things change. For example if you have a car  that is traveling at 100 miles an hour the speed at  which the car travels is all dictated by physical changes and therfor controlled by the law of physics..Therfor it seems that for any change to take place all you need is physics and the law of physics that governs the physical changes. Time does not need be a factor and bears no relavance. As long as we have the law of physics everything will happen in accordance with those laws.

The composition of time
Posted by Bling King

   

    Time has 3 components. A front a middle and a rear. In the front time has what appears to be something of perspectual perspectualness that will move things forward at a set forth proponent. This part of time is easy to see and witness. However it is not easy to predict at which point time will make forward momentum happen. It would seem that this forward momentum is always in inactment but I would disagree with this. To me it seems more as if time interacts with things on its own accord leaving somethings unchanged for long standing periods of time. An example of this would be how time occasionally interacts with the speed of light. The speed of light remains constant but occasionally time will manifest itself into the equation and make modifications of the speed that light travels. For instance light will move forward forthwittingly at a billion miles a second but if it encounters any kind of resistance then time will inject itself and change the speed at which it was moving. Which leads me to the assumption that in order for time to inject itself into any equation a proponent has to take place that makes a physical change that would cause time to interject itself. If no physical change takes place than time has also not been a factor.

    The middle proponent of time is the area in which time is manipulating  the change that takes...Read More

👄What turns me on
Posted by Bling King

    I get turned on by some funny stuff. I'm not really into like full blown kinkiness or at least I wouldn't consider myself to be a kinky person but I do have a few fetishes. Some of them are a little out of the ordinary. For instance I have this one fetish about being tied up  and thrown in the ocean and then rescued by a mermaid. I think this fantasy comes from when I was a kid and I used to dream of mermaids and always wanted to meet one. Well one day its gonna happen. Now don't go telling me mermaids don't exist. You don't know cause they are in fact real and as soon as I meet one I will prove it to you. As far as some of my other turn ons  I guess what really gets me excited is people who  tell other people to shut the fuck up. I love when a woman just looks at a man and tells him to shut his mouth. To me thats a big turn on because the woman seems assertive like a dominatrix or something. If she will be assertive in a conversation she will be assertive in the bedroom or so I  would like to believe.

Time is a dialectable derelict
Posted by Bling King

To fathom the fortrighteousness of time one has to contemplate the personification of forthwittial forthwittil. Time forthwittingly will only listen to the commands of its on inner personification to which there is no directional direction or so it would seem but on further inquisitories I have come to realize that there is a forthwittingly forthwittal of which time has pronounced and those commands seem to speak to the nature of to which time corresponds. To review these pronouncements for your own bemusement look at time as if you had it captured it  in a bottle. What would happen? We know on the inside of the bottle time would force the inner workings of the bottle to correspond to times diabolical commands. Causing everything to change to times everlescent rules. however on the outside of the bottle things would not change, everything would stay in constant neutrality or would it? The question remains if there was no time would things still be allowed to happen and if so at what pace and what would dictate the pace at which things would change. There seems to be no rule in place for the dictation of the pace change which takes place. So it would seem that time has decided that factor somehow within itself. There could be a correlation at which things change and the pace being dictated by physics and the amount the physical world can be allowed to change within its own accord of set boundaries. To actually find...Read More

Free from time constraints
Posted by Bling King

 

 

 

There was a time when time did not matter. The thing that was an utmost relevance now was of no matter. The diffrence it made seemed miniscule and now it is constantly dictating everything that takes place before me. What is this thing that controls and makes everything manifest itself to its constraints and why and how does it do this. Time is nothing but the utmost miracle before us. Something that has always had to exist for anything ever to take place. There is no changing its course there is no variance in its absolute everlasting existance. To control time would be the utmost  crown jewel of all accomplishments if indeed it could ever be controlled. The only way I ever see time being manipulated to change its values is to speed up everything that time has interacted with. In order to do such a thing you would have to understand the nature of the objects in question and how they are effected by time. For instance a speeding car will slow down in time without constant force being distrubuted by the engine. To slow down the car one only has to take their foot off the accelarator and gradually time will do the rest but if you could freeze time at the speed at which the car was traveling then time would not  exist because the...Read More

the truth about time
Posted by Bling King

        I have looked at time many times and I have noticed a few components. There is a precise proponent that ushers in a manifestation. Whenever something new is going to happen you can look at that event which is about to take place and precisely predict exactly when it has started. Once you realize a manifestation has taken place you can precisely predict its out come. If you know that a manifestation has started to take place then you will know you are being guided through the realm precisely by the forces of an enlightenment. Throughout time this manifestation will remain constant starting with a beginning and an end and ending in a preconcieved enlightenment. Sometimes an enlightenment can take weeks and some times an enlightenment can take centuries. It depends on how many times that enlightenment has been benounced to the realm. 

 

nothing
Posted by Bling King

I suspect a suffcient of sufficence of suffiacantel suffiance of suffiance of absurdity of absurdanace. In all actual actuality there is an  actual actuality of actualityness in retrospect to the retorospective respect in which every person who has an intellectual intellect can see that the world is a prominance of prominance in which the order will reside as long as the order is maintained. Once that order is relinquished chaos will ensue. For chaos to be a calamity there only needs to be a perspectual perspective of perspectance that escalates the chaos to that height. What would cause that is a person or persons in the realm of the realmatical realmatics looking beyond thier own existance to the existance of there forfathers to see what has become of thier existance. If you look at your own existance for what it is you will see that it is neither logical nor illogical for it makes all the sense of a sensimatical sensematic. As long as you have a reason for your own existance then it is fruitful for you to exist. Once that reason or reasons are gone you will no longer care whether it is you live or die. In the realm in which we live is a prospectus prospectant of prospectantin which all will ensue. To change the prospectus prospectus you need to look to the realm and see what the prospectus prospectant is and manifest it to your own liking. My...Read More

The conclusive conclusion
Posted by Bling King

In all actual reality the realm is manifested of certain procedural procedures that come forth frequently to forthrightous forthrightenous. In the place of predicament I have found that I can properly place things in the procedural sequence unbenowst to people of the realm. In order to conflict the conflictions you have to equate the equation of equationalness in to proper equations. Very simple but also very tedious. You do this by equating the equation into percise preciseness. An example of an equation would be a placement of perdicament of a certain event in which you wish it to be. The next manifestation I could manifest is a manifestual manifestation of manifests of a sequance of certainal circumstances. Put together a sequence by asking the sequence in order to manifest itself and then tell the manifestations to happen in frequence in which they will unfold.

The Unattainable future
Posted by Bling King

     If the future is a grain of sand and its falling through an hour glass nothing in the world can stop it. It will eniquivaocalby blind as to where its going when it comes to its rest it has befallen its fate and will remain where it lay for an eternity knowing nothing about itself or it's surroundings. I am that grain of sand. Nothing ever can change my destiny for only time here makes a diffrence.. To benounce the future is the only way to change ones fortune. The time it takes to make an equivical change remains the utmost mystery of the universe.

🤯In the eyes of myself
Posted by Bling King

 

 

There where three men. All who seemed frightened. They stood on the edge of the canyon looking on as a fourth man tumbled to his death. We could have saved him said one of the men. He should have saved himself said another. The third man just look at them bewildered and brought a handgun to his own head and pulled the trigger. Blood spattered. The two men watched as he slumped to the ground. The first man screamed and the second threw himself to the side of the man on the ground. Why?!! he screamed. It was the only sound heard. Sobbing he looked at the man standing and said you did this! You and your frigging righteous speech about the lives we leave and the sacrifice we must make. Your the devil. I am not the devil said the standing man only the truth. The truth about what? The other man screamed. Your life he said and he jumped.

The man heard a ringing and he sat up slowly. It was over the dream but his thoughts where still on the side of the canyon. How did this happen. How did it all just fade away? The dream came and went in an instant leaving his mind boggled and his eyes heavy. I knew I was there thought the man but how? It was all to familiar the...Read More

The story Elijah and Ellen
Posted by Bling King

The story of Elijah and Ellan. This is the story of Elijah and Ellan. Ellan is a beutiful temptress and Elijah is a dutiful servant of Ellan's. Together the pair fell in love and soon became a duo of in excessible excession. They frolicked in the sun under the rare occurance of rain they took shelter in the arms of each other. One day while hiding from the glares of the sun under an oak tree that provided an abundance of shade they looked into each others souls and realized there where no people suited for each other then the two of them where suited for each other. They basked in the notion that they where the most two compatible souls on the planet. As they where thinking this a giant unforseen acclamaited acclamation occurred. The planet began to tremble and shake beneath them and the stars came out. The sun hid amongst the clouds and everything from start to finish began to take shape. There where huge explosions and giant surges of wind and rain. The two began to run for their shelter knowing at the exact moment the trembling and violent agressions of unacclaimated weather started that they most likely wouldn't make it to see another sunrise. The planet was exploding with molten lava and the tempertures where unbearable as for the two of them could remember they had never seen a winter climate and didn't expect they ever would. The planet had been warming out of...Read More

today was a day of dismal despair
Posted by Bling King

Things have gone down hill drastically now for a very long time. We seem to be some what defeated but yet i know we still have some power and prominance. We are fighting an up hill battle and there is no way forward from here from what i can see. We are trudging along a path that goes nowhere.

⚔️The Greatest Warrior of All Time
Posted by Bling King

 

 

Today i conquered and beat all adverseries there where to beat. Tomorrow new adversaries will arise. I will be ready, there is never a shortage of enemies who wish to dethrone me from the top of the world. I didn't get here by being passive and yeilding to the oppostion. I got here by defeating them both mentally and physically and in entiriety.

In a time of desilute despair
Posted by Bling King

     There was a time when I was in desilute despair. The only thing I had was me myself and I to fall back on. I looked at the person who was my opponent and I knew one of  us was going to die and I was going to do everytrhing I could to make dam sure it wasn't me. I pulled my six shooter from its holster and aimed at the guy looking at me  about 30 yards away. He also went for his gun and in lightning speed he was laid sprawled out on the dirt bleeding and moaning. I had heard a shot but new that it had come from my own gun. He never even got a shot off. I was unscathed and again undeafeted. Anybody who ever tried to kill me was dead and their where over 30 who had tried and failed to kill yours truly.

Gravity
Posted by Bling King

Gravity is the force of nature that pulls cellestrial bodies toward one another. The cause of gravity is the enertia of a bodies movement through space and time. This happens by an object preconcievably traveling through the cosmos at an alarming rate of acceleration. The faster an object travels the more enertia it will build up and then will therefore have a greater ability to move. the more it moves the more other objects will cling to it. the way this can be proved is by taking an object and hurtling it towards another object the two objects would collide do to the enertia pulling them towards each other. Thy would not stay on their current trajectory but their paths would alter towards one another in a greater force than their initial gravitational pull. the best test to accomodate this theory would be tow baseballs flying through the air at speeds over one hundred miles an hour. The baseballs would not interject themselves with one another normally but at this speed would do so do to the balls enertia pulling them towards one another.

:
 

 

Click Here To Buy A Million Secondlife  Avatar Names With UUID Keys List

How to post a website

To post a website to Ning Spruz add this line of code:

 

<p style="text-align: center;"><iframe frameborder="0" height="2000" scrolling="yes" src="https://useme.org/" width="1273"></iframe></p>

 

to the Youtube embed box and change the URL.

 

 

 

:

 

 

:

 

Make money online

   

 
:
Best Writing Blogs On The Internet https://the-nbafinals.com/ Indy 500 Live ESPN FOX CBS NBC SKY SHOWTIME PPV HBO REDDIT https://glasgowvsleinster.blogspot.com/ (*^[FULL]&%) https://livemlbonline.com
Added by sweetunclejim
Jul 12th 2013
http://www.pickwellnessdeal.com/forskolin-keto-cycle/ Been working out my butt at the gym. Hey I hope you like my bikini picture. Please comment. Antique slot machine
Added by Bling King
Mar 26th
Added by SweetRachael
Oct 22nd 2014
nice car..
Added by Bling King
Sep 15th 2012
nice!
Added by Bling King
Sep 15th 2012
cute
Added by Bling King
Sep 15th 2012
whats the question?
Added by Bling King
Sep 12th 2012
sexy
Added by Bling King
Sep 12th 2012
Whatcha think?
Added by Bling King
Aug 29th 2012
What do you think of my car?
Added by Bling King
Aug 29th 2012
Please Message US For Details. please comment
Added by Bling King
Aug 29th 2012
please comment
Added by Bling King
Aug 29th 2012
please comment
Added by Bling King
Aug 29th 2012
please comment
Added by Bling King
Aug 29th 2012
please comment
Added by Bling King
Aug 29th 2012
please comment
Added by Bling King
Aug 29th 2012
AWESOME!
Added by Bling King
Aug 14th 2012
obama
Added by Bling King
Aug 16th 2012
AWESOME!
Added by Bling King
Aug 14th 2012
AWESOME!
Added by Bling King
Aug 14th 2012
AWESOME!
Added by Bling King
Aug 14th 2012
I LOVE YOU!
Added by Bling King
Aug 14th 2012
AWESOME!
Added by Bling King
Aug 14th 2012
awesome!
Added by Bling King
Aug 14th 2012
awesome!
Added by Bling King
Aug 14th 2012
atari
Added by Bling King
Aug 14th 2012
whoa!
Added by Bling King
Aug 9th 2012
You can do it!
Added by Bling King
Aug 9th 2012
Girls girls girls
Added by Bling King
Aug 9th 2012
Hott!
Added by Bling King
Aug 7th 2012
Howard Stern
Added by Bling King
Mar 16th 2012
Harley
Added by Bling King
Mar 3rd 2012
Range Rover
Added by Bling King
Feb 23rd 2012
Hummer
Added by Bling King
Feb 23rd 2012
Added by Bling King
Feb 21st 2012
Bentley C
Added by Bling King
Sep 25th 2011
Attraction
Added by Bling King
Mar 3rd 2013
beatles image
Added by Bling King
Mar 3rd 2013
attraction
Added by Bling King
Mar 3rd 2013
cool image
Added by Bling King
Mar 3rd 2013
pyramid
Added by Bling King
Mar 3rd 2013

This website is powered by Spruz

Live Support