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Bounce TV
Bounce TV is a proposed United States television network scheduled to launch on Digital terrestrial television stations on September 26, 2011.[1] Promoted as "the first 24/7 digital multicast broadcast network created exclusively for African Americans," Bounce TV will feature programming geared toward blacks in the 25-54 age range.
Bounce TV (its name signifies a network that is "going somewhere with energy")[2] will feature programming gained via acquisition and licensing agreements with such sources as NBCUniversal, Sony Pictures Television, Codeblack Entertainment, and Image Entertainment. The planned programming mix will include movies, reruns of TV series, documentaries, specials, inspirational programming, and other original content. Live sporting events will also be featured, including broadcasts of football and basketball games from the Central Intercollegiate Athletic Association (a league that includes several historically black colleges and universities) that will be produced by Urban Sports Entertainment Group.[3]
Operations
Bounce TV was founded on April 4, 2011 and is majority owned-and-operated by African Americans.[4] The founding group and initial ownership team includes former Atlanta mayor and United Nations Ambassador Andrew Young, Martin Luther King III, and Andrew "Bo" Young III; the group also includes Rob Hardy and Will Packer, the co-founders of Rainforest Films, a top African-American production company.[3][5] Bounce TV is headquartered in Atlanta, Georgia. Bounce TV posted its program schedule to their website on September 19, 2011, although there were reports that they would post it on September 1, 2011.[6]
Key Executives
Affiliates
Bounce TV is in the process of lining up national distribution through digital subchannels of television stations throughout the United States. The network will launch with clearance rate of, at minimum, 32% of overall U.S. television households, thanks in part to carriage agreements with Raycom Media, LIN TV Corporation, and Nexstar Broadcasting Group;[7][8][9] the network is aiming for a target reach of at least 50% of overall U.S. television households at the time of launch.[2]
The current programming schedule for Bounce TV includes Soul Train, Judge Hatchett, Backstage Pass, and daily movies. Bounce TV will launch with the African-American classic The Wiz.
References
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^ Bounce TV Sets Fall Debut Date, TV News Check, July 12, 2011
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^ a b Bounce Set To Jump Into the Multicast Game, TV News Check, May 10, 2011
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^ a b Bounce TV to launch this fall, RBR.com, April 5, 2011
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^ Bounce TV for Black America, Black Voices, April 4, 2011
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^ First-Ever 24/7 Broadcast Television Network Created Exclusively for African Americans to Launch This Fall: Bounce TV to Feature Movies, Sports, Specials, Series, Inspirational Faith-Based Programming and More, BounceTV.com, April 4, 2011
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^ Lafayette, Jon (August 24, 2011). "EXCLUSIVE: 'The Wiz' Will Lead Off Bounce TV Programming". Broadcasting & Cable. Retrieved September 5, 2011.
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^ Raycom helps African-American network Bounce onto the scene, RBR.com May 5, 2011
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^ LIN Deal Means More Markets for Bounce TV, TV News Check, May 23, 2011
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^ Bounce Gets Boost From Nexstar Stations, Broadcasting & Cable, June 6, 2011
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^ Rabbitears.info results on Bounce TV
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^ Bounce TV Storms Atlanta, Broadcasting & Cable, August 2, 2011
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^ a b Bounce TV Adds Chicago, Milwaukee, TV News Check, August 8, 2011
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^ a b "Bounce TV Adds Philly, Kansas City," from TVNewsCheck, 8/22/2011
| Author: | Bling King |
| Published: | Sep 26th 2011 |
| Modified: | Dec 30th 2011 |
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