The next thing I usually get back is the money being put Facebook Ad Iq Academy towards traditional media and advertisement. Again, this is part of market strategy and analysis. The internet is a great way of advertisement but as long as people who give potential business are still leaving their house, you should be putting money to advertise in the "real world". It is true that social media is much cheaper to do. Most of my techniques in social media advertisement is free! The thing with traditional advertisement is that it will get people who do not use the internet or social media to notice you. There are many ways of doing this as well that can be done with a small budget.company in San Francisco is launching a new handheld gaming device. It is a product that does not link with any current gaming systems ps3, xbox. It has its own selection of games, many similar to what is offered on other systems.
They want to create a marketing advertisement but after development and production they have a small budget for the first 6 months of launch. After reviewing the product we determine we want a 70/30 split on media. 70% of funding will be put towards social and online media. A site was developed, Facebook was set up to target males 16-24 determined initial demographic, and a twitter account was set up to help give updates of the product. A linkdin account was also set up to market and network with other companies to help with distribution and sales. We then put 30% of the budget towards traditional advertisement. We designed and printed posters and fliers to put in malls, video game stores, and used money to help launch promos with movies that came out with a related video game.