The second mistake you want to avoid is 7 Figure Breakthrough Review underestimating your competition. The more you study your competition the better you will be. Choosing your keyword before you look at competition is like hiking in the desert without water. Your not going to make it very far. So how do you do this? Well first off place your keywords you have in mind in quotes into a Google search. Then look at the competing pages that pop up. This gives you a fair indication on how many sites are using your keyword. What you should look for is 50,000 competitors or less. Once you find a keyword that fits those parameters check out the actual sites that come up on the first page. Open them up and look at them if you have a page rank software use it. Anything with a PR (page rank) of 4 or higher you want to stay away from also if you see Wiki sites on the first page.
You just can not compete with that high of competition. There is a free site SEMRush that will help determine page rank if you do not have a software program. Once you know your keyword can compete its time to put it into your website The third mistake you want to avoid is not using the keyword in your website. Once you have chosen your keyword create your domain name with that keyword in it. This helps with SEO (search engine optimization) ranking; Google loves relevance. Also a big mistake is not using the keyword in your title, this will be what people are typing in to search for.